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Solar PPA vs loan: why specialist green finance is often the best choice

  • Writer: Gary Carter
    Gary Carter
  • Jun 12
  • 3 min read

Updated: Jun 30

When it comes to funding solar, not all finance is built the same.


Most business leaders evaluating solar quickly face the question of whether to fund the project through a traditional loan or use something more specialist.


Specialist green finance is designed specifically to make renewable energy projects happen with flexibility, speed, and commercial logic. Unlike traditional loans, which often make projects harder to approve, green finance structures are engineered around one goal: enablement.


Let’s compare how traditional loans, stack up with specialist green finance like PPA’s and asset finance options.


Green shoots emerging from a pot of money

Solar PPA vs loan: the traditional loan is familiar, but frustrating

A traditional loan might feel like the obvious path. You borrow capital, pay interest, and repay over a fixed term.


But when applied to solar:


  • It requires 100% CapEx investment

  • VAT is usually paid upfront

  • It's inflexible; one structure, one repayment model

  • There’s no link to the project’s energy savings

  • It’s always on your balance sheet


You get the money. You get the fixed terms. Take it or leave it.


Loans don’t want the project to succeed, they want repayment. That’s a key difference.



Specialist green finance: built for flexibility

Green finance is engineered around the success of the project. It’s designed to:


  • Match repayment terms to energy savings

  • Reduce risk by aligning cost to ROI

  • Offer balance sheet flexibility (on or off-balance sheet structures)

  • Offer VAT-inclusive or deferred options

  • Provide short-term or long-term term lengths

  • Be fixed-rate, inflation-linked or flexible


Whether you want to own the system or lease it, green finance makes it affordable, accountable, and cash-flow-friendly.


At Optify, we structure projects that are cash-positive from day one often without your business paying a single penny upfront.



Where a PPA fits in

If ownership isn’t a priority, power purchase agreements can be a great route.


  • A funder pays for the system

  • You buy the power it generates, at a pre-agreed (lower) rate

  • There’s no capex or loan to repay

  • You avoid maintenance costs and responsibility


But:


  • You don’t own the asset

  • It’s a long-term commitment (often 25 years)

  • You trade long-term ROI for short-term ease


PPA is simplicity, not control. Great for some, limiting for others. There are pro's and con's of all funding options for renewable energy projects; whichever option is chosen, there will be trade offs.


In our experience, the best way to maximise the benefits you'll get from a project and minimise downsides from funding trade offs is to match the funding option to your business goals and objectives, not what a funding provider wanted to sell you.


This idea is inherent in our methodology, The Optify Edge, which mandates that the project is aligned to the clients commercial objectives in order to be successful. By looking across the entire green funding market, you're assured that you'll have funding options that meet what you're looking to achieve, will minimise trade offs and optimise your lifetime savings from the project.



The takeaway: know your objectives

If your business.....

Then consider.....

Wants long-term savings and ownership

Green finance (hire purchase or lease)

Can’t deploy capex or wants hands-off

PPA

Wants flexibility in accounting or cash flow

Green finance

Prefers known, rigid repayment

Traditional loan (but beware ROI trade-offs)


How Optify helps

We’re not a finance broker or installer, we’re your commercial advisor.


Our feasibility studies:


  • Model all funding options for your site and objectives

  • Show ROI over time for solar PPA vs loan vs green finance

  • Help you build a watertight business case for decision-makers

  • Deliver solutions where every element is optimised for value


We’ve seen businesses unlock seven-figure lifetime savings with no capex and full flexibility.




Explore your funding options and discover the value you could unlock with renewable energy

Read our full comparison guide to explore in detail the relevant options for funding a renewable energy project.


Try our free Renewable Energy Feasibility Kickstarter Tool to model what your lifetime savings could be with various funding options.




Final thought

Traditional finance is about repayments. Green finance is about outcomes and getting projects done. Don’t let inflexible terms block a project that could transform your energy costs and sustainability goals.




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